Synthetic Media

cyberpunk-2077-judy-panopticon virtual influencer

Virtual Influencers in Video Game Industry

Who Are Virtual Influencers? Virtual influencers are digitally created 3D characters, crafted with graphic software to emulate human appearance, behavior, and personalities, complete with unique hobbies and interests. Like their human counterparts, they amass followings on social platforms, presenting brands with compelling opportunities to engage predominantly young audiences. Virtual influencers can complement traditional influencer marketing

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K/DA virtual influencers digital humans

Digital Humans in Marketing

Digital humans and avatars have become an increasingly popular marketing tool in recent years. With the growth of technology, digital humans can now mimic human behavior and emotions, making them a powerful marketing tool that is here to stay. “Virtual influencers” have the potential to revolutionize the way brands interact with consumers. With digital humans,

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ai history

History of AI

1943: Warren McCulloch and Walter Pitts publish “A Logical Calculus of the Ideas Immanent in Nervous Activity,” which lays the foundations for neural networks. (January) 1956: John McCarthy coins the term “artificial intelligence” and organizes a conference on the topic at Dartmouth College. (July) 1952: Alan Turing publishes “Computing Machinery and Intelligence,” in which he

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Lucas Gutierrez: Dystopias and Chaotic Metaphysics

Lucas Gutierrez is an Argentinean industrial designer and digital artist who has experimented in a variety of mediums, such as audiovisual performances, and video art projects that explore the new paradigms in digital culture. He is deeply immersed in the remix culture, mixing influences from various contexts, such as post-work anthropology and abstract quotes from

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